Insights

First Data synthesizes industry knowledge, real-world experience and potential opportunities into key insights. These Insights are as integral to the way we do business as our products and services. Change—specifically innovative, pioneering change—represents opportunity. Our experts offer points of view on various topics to help you navigate today's ever-changing technology and the future of payments.

Perspective: How to Make Gift Cards Special this Holiday Season

Anne Howard
Holiday shopping season is upon us and it’s time to get your shopping lists together! Consumers will be preparing for holiday shopping while trying to stay on budget. Many struggle with finding the perfect gift that’s affordable, but still meaningful. Gift cards are the perfect solution.

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2009 Holiday Gift Card Forecast

First Data Thought Leadership
First Data shares their holiday gift card predictions in the 2009 Holiday Gift Card Forecast.

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Perspective: Five Gift Card Marketing Ideas for the Holidays

Anne Howard
Decreases in consumer spending continue to pose a challenge to merchants, and although gift and spending cards remain popular with consumers, many program managers have watched gift card activations decline over the past year. Here are a few tips to help you get the most out of your gift card program through the holiday season.

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Drive Prepaid Revenues through Mobile and Internet Payments

Paul Stanley
Read First Data advice on how to drive prepaid revenues through Mobile and Internet Payments.

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Selecting a Secure and Compliant Prepaid Reloadable Card Program

Tom McGimpsey
Get First Data insights on selecting a secure and compliant General Purpose Reloadable Card Program.

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Achieving Electronic Pay for All Employees

Mark Smith & Todd Lasher
First Data provides a solution for unbanked employees, compliance and enabling Electronic Pay for all employees.

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